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Organic "Natural" Search Engine Optimization versus Pay-Per-Click Search Engine Advertising
When you purchase visitors or “clicks” from a search engine, this is called “pay-per-click” (PPC) search engine advertising (or PPCSE). Pay-Per-Click Search Engine Advertising allows you to quickly get top search engine placement by “bidding”...
Organic Search Engine Optimization
Organic Search Engine Optimization (SEO) is simply a marketing term for the natural development of a website. Organic SEO allows a website to gain free listings within the major search engines without regular ongoing marketing costs. SEO comprises...
Search Engine Optimization Tips (part 1)
Search engine optimization (seo) can be a freighting and daunting experience. We have put together some tips to make this task much more pleasant. We are going to go over some tips to help your search engine rankings. Here is what we are going to...
Search Engine Submissions Made Easy! (Part 1)
One area of search engine marketing that has changed dramatically over the years is submissions. Submitting to the search engines used to be so complicated, with having to choose between manual versus software submissions, only being able to submit...
What you can expect from Search Engine
Search engines will be a way for you to generate from as little as 20% to as much as 60% of your business online (depending on what other marketing techniques you use). Since there are over 130,000,000 webpages in existence (yes that is 130...
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So, Where Has Your Search Engine Been Today?
Visit Google, Yahoo, MSN or one of the lesser search engines, and you get a few million results for just about any search term. Despite this impressive depth of results, most users consider only a few of the WebPages being pointed to. A lot of research indicates that most searchers exit search engine result pages to visit one of the top three results. That raises the question: What about the remaining million plus results?
We Need a Search-Engine to Search Search-Engine Results!
Based on the above premise, I set out on a mission to simplify search engine results. But, try as I might, I could not find an automated method to simplify search engine results. I think that is logical, otherwise these multi-billion dollar behemoths would have done so themselves. So, I thought: What is that one thing that I can do which the Googles and Yahoos of the world cannot do. And the quick answer was: I can use human / personal discretion in choosing search results. This
would bypass the legion of search engine optimizers who keep building link popularity to rise up in search pages.
Can Human Selected Search Results Beat Algorithm Selected Search Results?
Tough to say, but you can look for yourself. Compare the Google results for Hair Removal and my selected results for Hair Removal. There is some overlap, but the results that I display are a result of my personal visit to the listed pages.
Conclusions
As search engines become better and faster, there is a need for a human touch to search results. In this constant struggle between spammy (scammy?) search engine optimizers and search engine engineers, the searcher can be the victim.
About the Author
Ajeet Khurana is a search engine enthusiast and the founder of the Human Search Engine.
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