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Free traffic vs. extra revenue - earning from PPC Search Engines
Pay Per Click Search Engine ads are one of the most cost-effective ways of targeted internet advertising. According to Forbes magazine PPC Search Engine advertising accounts 2 billion dollars/year which is expected to increase to 8 billion dollars...
Getting indexed by search engines
The best way to get indexed is probably not through the fast submission services. For me the best results have been achieved by going directly to the "add URL" site. This may be more tedious but it works. Go to sites such as...
Safe, Free Search Engine Positioning
How many times have you heard webmasters ask you things like "What search engine do most of your visitors come from?" or "I got a great ranking on Altavista using META tags - what tactics do you use?". Everywhere you go there are newsletters telling...
Search Engine 2000 Checklist
Check your web site for search engine readiness with this quick overview about what to do and what not to do for effective listing in the search engines. This list in and off itself is not the true path to millions of hits, but it can help you...
SEARCH ENGINE & AUCTION BLUES
Yahoo.com and a number of other search engines and directories recently started charging businesses for submitting their websites to get listed. Is this a good idea? Let’s see. Imagine walking into your local car dealership to look at a new car....
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Help your visitors zero in with Site-Flavored Google search
As Google has gained in their search reputation the past few years, many webmasters have added a Google search box to their pages. This is meant to provide a quick path for visitors to continue their search, should they not find what they're looking for on the original site. To help these webmasters provide even more service to their visitors, Google is currently beta-testing a new feature called Site-Flavored Google Search.
A site-flavored search will allow searchers to view results more closely related to the site where they started their search. For example, a webmaster for an auto parts site can fill out a profile to tell Google about their site. Searchers from that site can then use the Google search form to view search results more closely related to automotive topics than a general search might provide. A search from that site for "oil" might return
information about the various types and brands of automotive engine oil, while a generic Google search might return broader business-related results from oil refiners and industry sites.
When a visitor performs a site-flavored Google search, some results may display with a small graphic of colored balls. This graphic is an indication to the searcher that Google determined the result next to it was relevant to their search. This is an option that is set by the webmaster in the site-flavored search profile. Note that a user's browser must be relatively new (IE5 or higher, NS5 or higher, or Mozilla 1.4 or higher), and they must have Javascript enabled, in order to use site-flavored search.
About the Author
Jakob Jelling is the founder of http://www.sitetube.com. Visit his website for the latest on planning, building, promoting and maintaining websites.
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