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Common Sense Advice for Search Engine Optimization
Most web surfers start their sessions at a search engine or a web directory. There are a number of different methods you can use to capture their traffic and drive it to your site: 1. Stick to the big names: The two largest directories: Yahoo!...
How To Get Your Page Ranked High In Search Engines
Having own website is one of the most effective Internet marketing methods. It may give you a lot of visitors if you manage to get a high ranking in search engines. Search engines have great importance to online business. When people look for...
Meta Tags- What Are They and Which Search Engines Use Them?
Meta Tags - What Are They & Which Search Engines Use Them? By: Richard Zwicky Defining Meta Tags is much easier than explaining how they are used, and by which engines. The reason is very few engines clearly lay out what they do and do not look at,...
Search Engine Optimization: Get the Low-down
Been hearing the words Search Engine Optimization lately? I know I have. But what is it, you wonder? Well, that's what I'm here to talk to you about. Search Engine Optimization is a type of pull marketing that uses keywords to boost your search...
Search Engine Optimization Tips (part 1)
Search engine optimization (seo) can be a freighting and daunting experience. We have put together some tips to make this task much more pleasant. We are going to go over some tips to help your search engine rankings. Here is what we are going to...
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For Both Search Engines And Real Estate, Location Is Everything
It's all about location, location, location!
In the past...back in the days when Google was IT when it came to natural search results...everyone was very focused (or shall we say obsessed?) on Google page rank.
Now that Google is a public company and the search business has become competitive (most notably due to the serious search capabilities now being offered by Yahoo and Microsoft, via MSN), Google has become much more "private" or secretive about things like page rank, backlinks, etc.
As a matter of fact, many are of the opinion that Google is now intentionally displaying outdated page rank and backlink information on the Google Toolbar in an effort to mask the true workings of Google and to frustrate the Search Engine Optimization (SEO) community, which had become fairly skillful at "playing the Google game". If this is the case, then Google page rank fixation is now pure folly.
Another factor that is closely watched by webmasters is the Alexa traffic rank. This traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users.
However, the Alexa user base is only a sample of the Internet population, and sites with relatively low traffic will not be accurately ranked by Alexa due to the
statistical limitations of the sample.
Alexa's data come from a large sample of several million Alexa Toolbar users; however, this is not large enough to accurately determine the rankings of sites with fewer than roughly 1,000 total monthly visitors.
Generally speaking, traffic rankings of over 100,000 should be regarded as not reliable because the amount of data that Alexa has available is not statistically significant.
Who said the emperor is wearing no clothes?
With the questionable current accuracy of two of the hallowed benchmarks of search popularity, where does that leave us? It leaves us exactly where we should have been in the first place, not obsessing over Google Page Rank or Alexa Traffic Rank, but instead focusing on the most important thing of all...and that is, what is your position in the listings when a person searches for your key words.
Remember, that for both search engines and real estate, it's all about location, location, location!
About the Author
Kirk Bannerman operates his own successful home based business and also coaches others seeking to start their own home based business. For more information visit his website at Proven Work At Home Business
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